JOLLIBEE JOLLISAVERS | JACKET

Online Film: Sectors — Travel, Leisure, Retail, Restaurants & Fast Food Chains · Shortlisted Spikes Asia · 2022

Background

Due to rising inflation, the cost of essentials has grown exponentially.

Idea

The country's #1 fast-food chain, Jollibee, promoted its JolliSavers range by reminding people that you don't need expensive things to be content and happy.

Results

19k
shares
50.1M
total views
11%
higher sales vs. pre-pandemic